Posting to Instagram - Images and Aspect Ratios

Having issues with image sizes and aspect ratios for Instagram? Here's a guide for you. The following are the standard Instagram image sizes for 2023:
  • Instagram Ad (single image or carousel): 1080 x 1080 px
  • Instagram Post: 1080 x 1080 px (1:1 ratio)
  • Instagram Profile Photo: 360 x 360 px
  • Instagram Landscape Photo: 1080 x 608 px (1.91:1 ratio)
  • Instagram Portrait: 1080 x 1350 px (4:5 ratio)
  • Instagram Story: 1080 x 1920 px (9:16 ratio)
  • IGTV Cover Photo: 420 x 654 (1:1.55 ratio)
If your photo is ready but it's the wrong size, you can quickly resize it using any of these free online tools: